How Do You Get a Million People to Buy a Gadget That Nobody's Even Used Yet? [Gadgets]

The iPhone and the iPad are card-carrying members. Modern Warfare 3 is, like, the President. I'm talking, of course, about the Million-Plus Preorder Club. Now the Amazon Kindle Fire has joined the ranks. Before anyone even touched a Kindle Fire. More »

Source: http://feeds.gawker.com/~r/gizmodo/full/~3/gPiggbrnIDQ/how-do-you-get-a-million-people-to-buy-a-gadget-that-nobodys-even-used-yet

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