MP3 bloggers were the revolutionaries of music criticism, taking on established outlets like Rolling Stone and Spin by being faster, cooler, and more musical - in that they could embed what they were talking about. Readers could hear it for themselves as they read the blog, rather than looking for it on Napster or waiting for a trip to
the record store.
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Source: http://feeds.gawker.com/~r/gizmodo/full/~3/2KuQJOY3EIk/legendary-music-blogger-sean-adams-on-slow-death-of-mp3-blogging
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